43 Times People Spotted Designs That Were So Unique, They Had to Take a Picture and Share It Online

One passerby encountered an unsuspected and delightful surprise in the streets of Utrecht and Amsterdam: a bench with a sweet twist. The marketing campaign orchestrated the iconic Kit Kat chocolate wafer bard into a memorable experience, engaging the public.

The steel bench looks like an oversized Kit Kat wafer bar branded with the Kit Kat logo. Benches like this were strategically placed to attract attention and used in marketing campaigns, where people who sat on them unwittingly became part of the campaigns. How cute is that?