23. Filter and No Filter
There are a lot of great costumes on this list, but if we had to choose our absolute favorite, it would be this one. We’ll start with the creative idea that’s so relevant to our times: in our modern day of social media, it feels like everything we see goes through a filter. Nothing is real. Nothing is authentic. We’re living in a filtered world.
This couple has found a way to poke fun at that notion. We don’t need to take it too seriously – we know people on Instagram use filters, and that’s a part of the platform. Another great thing about this costume, besides the idea, is the execution: the look on this guy’s face is priceless, and it really completes the ensemble. Really, they did a great job! Finally, two people who don’t take themselves too seriously.