It’s all a matter of perspective
This couple decided to show things from their point of view. Nothing says Christmas more than snow, making snow angels, building a snow man with a carrot for a nose and having snow fights. This couple decided to show their friends and families who live in warm states what a snow fight looks like from their point of view.
The execution was even better than the idea: the outside of the card showed a photo of them having a snow fight – the upper photo, and when you open the card, you’re hit smack in the face with a snowball (the lower photos). What a creative Christmas card, and what an adorable couple!